20 Commonly Mispronounced Brand Names and How to Actually Say Them

From Givenchy to Hermès, these are all the brand names you get wrong.

close up of black and white givenchy bag
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Some brand names are super simple to say. After all, how else are you going to pronounce eBay? But when it comes to brand names like Huawei or Givenchy, you might find yourself flummoxed. If you've struggled with pronouncing certain brands, don't worry, we've got you covered. These are the super popular but still mispronounced brand names that people always struggle with—and the correct way to say them.

1
Nutella

Istanbul, Turkey - February 10, 2012 : Nutella chocolate cream and bread are ready for breakfast on February 10, Istanbul, Turkey.
iStock

How you're probably saying it: nuh-tell-uh

How you should be saying it: new-tell-uh

2
IKEA

big ikea sign
Shutterstock

How you're probably saying it: eye-key-ah

How you should be saying it: ee-kay-uh

3
Hyundai

Indianapolis - Circa March 2018: Hyundai Motor Company Dealership. Hyundai is a South Korean Multinational Automotive Manufacturer I
iStock

How you're probably saying it: hi-un-die

How you should be saying it: hun-day

4
Porsche

Porsche car in the rain
iStock

How you're probably saying it: porsh

How you should be saying it: por-shuh

5
Bayer

Idar-Oberstein, Germany - May 7, 2014: One Aspirin tablet, containing 0.5 gram of acetylsalicylic acid as active pharmaceutical ingredient, located on its blister pack with ten tablets. Aspirin is one of the most common and used pharmaceutical drugs worldwide. In 1897 Aspirin was first synthesized by the german company Bayer. It was mainly used to relieve pain and aches, but today it is also known to help to lower the risk for strokes, heart attackes and maybe some type of cancer if taken in low dosis regulary. This packaging is the one being sold in Germany.
iStock

How you're probably saying it: bay-er

How you should be saying it: buy-er

6
Hoegaarden

Hoegaarden beer cups in the air for a cheers
Shutterstock

How you're probably saying it: hoe-garden

How you should be saying it: who-garden

7
Fage

a package of raspberry sage yogurt
Shutterstock

How you're probably saying it: fay-ge

How you should be saying it: fa-yeh

8
Cetaphil

man holding a cetaphil bottle off the shelf
Shutterstock

How you're probably saying it: set-uh-fill

How you should be saying it: seat-uh-fill

9
Del Monte

del monte
Shutterstock

How you're probably saying it: del-mon-tay

How you should be saying it: del-mon-ti

10
Pret A Manger

prêt a manger coffee cup on table in store
Shutterstock

How you're probably saying it: pret-ah-mang-gur

How you should be saying it: pret-ah-mahn-zhay

11
Miele

Miele store with appliances in it
Shutterstock

How you're probably saying it: mee-lee

How you should be saying it: mee-luh

12
Huawei

huawei
Shutterstock

How you're probably saying it: hu-ah-wei

How you should be saying it: wah-way

13
Adidas

adidas flagship store
Shutterstock

How you're probably saying it: ah-DEE-dus

How you should be saying it: AH-dee-dahs

14
Chevrolet

A Chevrolet dealership in Warren, Michigan. Founded in 1911, Chevrolet is a subsidiary of General Motors and manufactures a variety of cars and trucks.
iStock

How you're probably saying it: chev-ro-let

How you should be saying it: shev-ro-lay

15
Moschino

People walking down a street lined with stores and restaurants in the modern Porta Nuova district of Milan.
iStock

How you're probably saying it: mosh-chee-no

How you should be saying it: moss-key-no

16
Hermès

Tsim Sha Tsui, Hong Kong - 08 December, 2018 : People walk past the HERMES Shop in Canton Road, Hong Kong. People queuing outside and waiting to enter the store.
iStock

How you're probably saying it: her-mees

How you should be saying it: air-mez

17
Sega

sega
Shutterstock

How you're probably saying it: see-guh

How you should be saying it: say-gah

18
Van Heusen

van heusen
Shutterstock

How you're probably saying it: van-hyoo-son

How you should be saying it: van hoy-sen

19
Givenchy

"Paris, France - July 21, 2011: Givenchy company headquarters and store on July 21, 2011 in Paris, France. Givenchy is a luxury brand owned by French conglomerate LVMH with $20.32bn EUR revenue for 2010."
iStock

How you're probably saying it: gih-ven-chee

How you should be saying it: zhee-vahn-shee

20
Versace

Milan, Italy - arch 23, 2015: a boutique of stylist Versace in Galleria Vittorio Emanuele II. A woman is walking in front of the store.
iStock

How you're probably saying it: ver-sa-chee

How you should be saying it: ver-sa-cheh

Diana Bruk
Diana is a senior editor who writes about sex and relationships, modern dating trends, and health and wellness. Read more
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