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This Is the No. 1 Etsy Gift People Want This Year, CEO Says

Making their holiday season bright is easier than you think—if you know where to look.

Whether you're looking for a pair of diamond earrings or a mug with your cat's face on it, Etsy is home to practically any gift you could dream up, and all sold by small businesses. However, with so many amazing stores and products to choose from, it can be difficult to narrow down your search. Luckily, Etsy's CEO just gave shoppers a hot tip on what folks are buying this year—and it might just help you find the perfect gift this holiday season.

Etsy CEO Josh Silverman revealed to CNBC that the most searched term on the site is "personalized gifts," with shoppers flocking to Etsy during the holiday season to find bespoke items they can't get anywhere else. "These are things you're going to need every year, in a pandemic, not in a pandemic, and I think what people are discovering is there's just a better way to shop," Silverman said. If you're looking for great presents for your inner circle, read on to discover our favorite personalized gifts from Etsy this year. And for more amazing holiday shopping, check out these 20 Amazing Stocking Stuffers Under $20 Everyone Will Love.

Best Life's editors have scoured the internet to bring you the best products out there, and we're hoping you'll love them as much as we do. Full disclosure: we may earn a commission for anything you purchase through links on this page, but that doesn't mean you'll pay more for them (we'd never do that to you!). Pricing and availability are accurate as of the piece's initial publication date, but it's the internet and we can't guarantee that these sweet, sweet deals will last forever, so scoop them up before someone else does!

This personalized pillow cover

white pillow with names in black ink

Have a home décor fanatic on your list? This customized pillow cover—to which you can add up to 11 names—is the perfect way to help them showcase their family pride.

$19$17 at Etsy
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And for more amazing presents, check out The 50 Best Gifts for Your Wife Under $50.

These custom earrings

white woman with gold earring reading "charlotte" in script in her ear

Getting someone special a custom piece of jewelry doesn't have to mean draining your bank account. These made-to-order name earrings come in sterling silver, 18K gold, and 18K rose gold, and will set you back under $30.

$27$20 at Etsy
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This name puzzle

wooden puzzle with letters reading "Charlie"

Educational gifts don't have to be boring. Case in point: this fun wooden puzzle can help any little one learn their colors and letters and hone their fine motor skills at the same time.

$30$10 and up at Etsy
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And for more great gift ideas delivered to your inbox, sign up for our daily newsletter.

This monogrammed wallet

monogrammed leather wallets

Every adult needs something more elegant to carry their cash in than that duct tape wallet they made in college. If you're looking to help someone upgrade, this handsome monogrammed leather wallet is sure to wow anyone who receives it.

$44$35 at Etsy
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This personalized robe

blue robe with elephant trunk and monogrammed name

If there's one thing the parents in your life are hoping you won't get their kids this holiday season, it's more toys. Instead, this monogrammed robe will be cherished as a gift as practical as it is adorable.

$22 and up at Etsy
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And for some celeb-approved presents, Here Are Oprah's Favorite Things of 2020 Under $50.

This custom cutting board

wooden cutting board reading "j heart m"

Even the most amateur chefs deserve tools fit for a pro. This customizable cutting board is sure to come in handy when they're perfecting their julienne and chiffonade techniques.

$34 and up at Etsy
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This custom sequin pillow

pillow with gold sequins revealing a small white dog

Looking for a show-stopping gift that won't break the bank? This mermaid sequin pillow can be customized with any photo—whether they're sentimental or just silly.

$17 and up at Etsy
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And if you're looking for some budget-friendly buys, check out The 15 Best Amazon Gifts Under $15.

This customized jigsaw puzzle

jigsaw couple with white woman riding on man's back

The puzzle head in your household is sure to delight upon unwrapping this custom puzzle. With 300 pieces to assemble, it's every bit as challenging as it is thoughtful.

$15 and up at Etsy
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These personalized socks

blue socks with small white dog on them

We've all spent more time with our beloved pets these days than ever before, and if you want to get your favorite pet parent a gift they're sure to love, make it these adorable socks. They can be personalized with an image of their favorite furry (or scaly) friend.

$23$20 at Etsy
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This personalized bracelet

silver bangle with four heart gems

Whether you're adding the names of their kids, pets, or best friends, any recipient is sure to be touched when they receive this thoughtful—and stylish—customized bracelet.

$40$32 at Etsy
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This custom map print

custom map print

Home is where the heart is, even if you're miles away. Your homesick pals will be proud to hang this customized print of their hometown (or favorite vacation destination) on their wall.

$28$25 and up at Etsy
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This personalized toiletry bag

brown leather toiletry bags

The frequent traveler in your life may be staying home these days, but they still deserve something more sophisticated than a plastic bag to keep their toiletries in. With this personalized dopp kit, they can keep their preferred products contained in style.

$60$30 and up at Etsy
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This monogrammed tote

red plaid tote with white monogram

Whether they're using it as a gym bag, work tote, or weekender, this monogrammed buffalo plaid bag is a handsome way to keep all those necessities close at hand.

$63$31 and up at Etsy
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This personalized sleep mask

personalized satin sleep masks

Who couldn't use a little extra rest after the year we've had? If you want to give someone the gift of a good night's sleep, this gorgeous personalized sleep mask is the perfect present.

$6 and up at Etsy
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This custom Apple Watch band

black watch band with message inside it

Apple Watches may be pricey, but customized accessories for them don't have to be. This handsome watch band starts at just $25 and can be personalized with your giftee's initials, a personal message, or both.

$25 and up at Etsy
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Sarah Crow
Sarah Crow is a senior editor at Eat This, Not That!, where she focuses on celebrity news and health coverage. Read more
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