This Is the Kinkiest State in America
The proclivities of this kinky state will have you blushing in no time.
Before Fifty Shades of Grey made steamy encounters part of mainstream conversation, people mostly talked about their sexual proclivities in hushed tones behind closed doors. But according to a recent study on sexual diversity in the United States, more than 22 percent of sexually active adults admitted to enjoying role-playing, and another 20 percent said they enjoyed being tied up. With that in mind, we at Best Life did a deep dive to find out what goes on in the bedrooms of adults across the country in an effort to determine the kinkiest state in America.
To do that, we used data revealed by PornHub's statisticians on the popularity of BDSM searches in each state by showing the percentage above or below what the national average is for these types of searches. For context, BDSM (which stands for Bondage, Discipline, Dominance, Submission, Sadism, and Masochism) is known as one of the most popular sexual genres. (Note: This data was not available for Delaware, New Jersey, and Rhode Island.)
We then factored in the number of swingers—people who engage in group sex and/or the consensual swapping of sexual partners—per 10,000 residents in every state. (A blog called Sex Club Diary published this data based on research conducted by using AdultFriendFinder, a dating site that is popular among swingers in the U.S.)
Lastly, Lovehoney, a U.K.-based company that sells sex toys in America, shared exclusive data with Best Life that shows how much sales increased during the period of March 3, 2020 to Jan. 4, 2021 compared with sales from the same period the year prior.
Finally, we gave each of these three metrics a weighted value before running them through our exclusive algorithm to see how each state scored on our 100-point scale Kink Index, with 0 being as vanilla as a single scoop of ice cream and 100 being the most uninhibitedly kinky.
Read on to discover the kinkiest state in America and to find out where yours falls in the ranks. And for more scandalous activities happening around the country, This Is the Most Adulterous State in America.
50
Mississippi
BDSM searches compared to U.S. average: 21 percent below
Registered swingers per 10,000 residents: 72.90
Sex toy spending increase from 2019 to 2020: 63.09 percent
Kink Index Score: 0.01
49
Hawaii
BDSM searches compared to U.S. average: 13 percent below
Registered swingers per 10,000 residents: 52.15
Sex toy spending increase from 2019 to 2020: 65.99 percent
Kink Index Score: 1.99
48
Texas
BDSM searches compared to U.S. average: 14 percent below
Registered swingers per 10,000 residents: 63.77
Sex toy spending increase from 2019 to 2020: 76.51 percent
Kink Index Score: 11.33
And for the place where you need to be extra aware of your surroundings, This Is the Most Dangerous State in America.
47
Louisiana
BDSM searches compared to U.S. average: 17 percent below
Registered swingers per 10,000 residents: 74.13
Sex toy spending increase from 2019 to 2020: 74.58 percent
Kink Index Score: 11.66
46
Georgia
BDSM searches compared to U.S. average: 15 percent below
Registered swingers per 10,000 residents: 73.18
Sex toy spending increase from 2019 to 2020: 75.97 percent
Kink Index Score: 14.78
45
Florida
BDSM searches compared to U.S. average: 8 percent below
Registered swingers per 10,000 residents: 67.27
Sex toy spending increase from 2019 to 2020: 66.56 percent
Kink Index Score: 18.23
And for the place that is in need of some serious lessons on integrity, This Is the Most Corrupt State in America.
44
North Carolina
BDSM searches compared to U.S. average: 7 percent below
Registered swingers per 10,000 residents: 65.53
Sex toy spending increase from 2019 to 2020: 68.29 percent
Kink Index Score: 19.52
43
Alabama
BDSM searches compared to U.S. average: 11 percent below
Registered swingers per 10,000 residents: 79.49
Sex toy spending increase from 2019 to 2020: 64.75 percent
Kink Index Score: 19.63
42
South Carolina
BDSM searches compared to U.S. average: 6 percent below
Registered swingers per 10,000 residents: 69
Sex toy spending increase from 2019 to 2020: 70.61 percent
Kink Index Score: 23.95
41
South Dakota
BDSM searches compared to U.S. average: 6 percent above
Registered swingers per 10,000 residents: 60.90
Sex toy spending increase from 2019 to 2020: 45.33 percent
Kink Index Score: 27.12
40
Arizona
BDSM searches compared to U.S. average: 4 percent below
Registered swingers per 10,000 residents: 65.41
Sex toy spending increase from 2019 to 2020: 80.16 percent
Kink Index Score: 29.06
39
Maryland
BDSM searches compared to U.S. average: 3 percent below
Registered swingers per 10,000 residents: 50.93
Sex toy spending increase from 2019 to 2020: 95.78 percent
Kink Index Score: 29.19
38
Massachusetts
BDSM searches compared to U.S. average: 2 percent below
Registered swingers per 10,000 residents: 48.27
Sex toy spending increase from 2019 to 2020: 95.76 percent
Kink Index Score: 29.24
37
Illinois
BDSM searches compared to U.S. average: 1 percent below
Registered swingers per 10,000 residents: 56.40
Sex toy spending increase from 2019 to 2020: 82.65 percent
Kink Index Score: 29.72
36
Nebraska
BDSM searches compared to U.S. average: 6 percent above
Registered swingers per 10,000 residents: 62.85
Sex toy spending increase from 2019 to 2020: 49.92 percent
Kink Index Score: 30.13
35
Tennessee
BDSM searches compared to U.S. average: 4 percent below
Registered swingers per 10,000 residents: 76.98
Sex toy spending increase from 2019 to 2020: 68.60 percent
Kink Index Score: 30.57
34
Nevada
BDSM searches compared to U.S. average: 8 percent below
Registered swingers per 10,000 residents: 85.78
Sex toy spending increase from 2019 to 2020: 76.78 percent
Kink Index Score: 32.78
33
New York
BDSM searches compared to U.S. average: 1 percent below
Registered swingers per 10,000 residents: 50.31
Sex toy spending increase from 2019 to 2020: 98.72 percent
Kink Index Score: 33.15
32
California
BDSM searches compared to U.S. average: 3 percent below
Registered swingers per 10,000 residents: 50.94
Sex toy spending increase from 2019 to 2020: 106 percent
Kink Index Score: 0.01
And for the state where people aren't known to be the kindest, This Is the Most Hateful State in America.
31
New Jersey
BDSM searches compared to U.S. average: N/A
Registered swingers per 10,000 residents: 46.79
Sex toy spending increase from 2019 to 2020: 101.68 percent
Kink Index Score: 33.52
30
Delaware
BDSM searches compared to U.S. average: N/A
Registered swingers per 10,000 residents: 60.82
Sex toy spending increase from 2019 to 2020: 85.23 percent
Kink Index Score: 33.99
29
Utah
BDSM searches compared to U.S. average: 7 percent above
Registered swingers per 10,000 residents: 59.92
Sex toy spending increase from 2019 to 2020: 65.61 percent
Kink Index Score: 34.78
28
New Mexico
BDSM searches compared to U.S. average: 4 percent below
Registered swingers per 10,000 residents: 68.30
Sex toy spending increase from 2019 to 2020: 96.34 percent
Kink Index Score: 37.50
27
Wisconsin
BDSM searches compared to U.S. average: 13 percent above
Registered swingers per 10,000 residents: 50.89
Sex toy spending increase from 2019 to 2020: 65.77 percent
Kink Index Score: 40.93
26
Arkansas
BDSM searches compared to U.S. average: 4 percent below
Registered swingers per 10,000 residents: 92.92
Sex toy spending increase from 2019 to 2020: 74.70 percent
Kink Index Score: 41.96
25
Minnesota
BDSM searches compared to U.S. average: 11 percent above
Registered swingers per 10,000 residents: 50.02
Sex toy spending increase from 2019 to 2020: 83.81 percent
Kink Index Score: 45.02
24
Iowa
BDSM searches compared to U.S. average: 11 percent above
Registered swingers per 10,000 residents: 68.61
Sex toy spending increase from 2019 to 2020: 62.17 percent
Kink Index Score: 46.14
23
North Dakota
BDSM searches compared to U.S. average: 12 percent above
Registered swingers per 10,000 residents: 78.21
Sex toy spending increase from 2019 to 2020: 46.84 percent
Kink Index Score: 46.49
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22
Oklahoma
BDSM searches compared to U.S. average: 1 percent above
Registered swingers per 10,000 residents: 92.30
Sex toy spending increase from 2019 to 2020: 71.04 percent
Kink Index Score: 47.71
21
Colorado
BDSM searches compared to U.S. average: 7 percent above
Registered swingers per 10,000 residents: 71.78
Sex toy spending increase from 2019 to 2020: 83.46 percent
Kink Index Score: 50.79
20
Kansas
BDSM searches compared to U.S. average: 9 percent above
Registered swingers per 10,000 residents: 76.87
Sex toy spending increase from 2019 to 2020: 71.69 percent
Kink Index Score: 51.68
19
Pennsylvania
BDSM searches compared to U.S. average: 9 percent above
Registered swingers per 10,000 residents: 59.12
Sex toy spending increase from 2019 to 2020: 95.47 percent
Kink Index Score: 51.93
18
Indiana
BDSM searches compared to U.S. average: 6 percent above
Registered swingers per 10,000 residents: 82.73
Sex toy spending increase from 2019 to 2020: 78.68 percent
Kink Index Score: 53.29
17
Rhode Island
BDSM searches compared to U.S. average: N/A
Registered swingers per 10,000 residents: 60.44
Sex toy spending increase from 2019 to 2020: 130.64 percent
Kink Index Score: 53.78
16
Missouri
BDSM searches compared to U.S. average: 5 percent above
Registered swingers per 10,000 residents: 87.63
Sex toy spending increase from 2019 to 2020: 77.11 percent
Kink Index Score: 53.81
15
Connecticut
BDSM searches compared to U.S. average: 9 percent above
Registered swingers per 10,000 residents: 54.38
Sex toy spending increase from 2019 to 2020: 106.96 percent
Kink Index Score: 54.17
14
Idaho
BDSM searches compared to U.S. average: 11 percent above
Registered swingers per 10,000 residents: 72.46
Sex toy spending increase from 2019 to 2020: 80.55 percent
Kink Index Score: 56.05
13
Kentucky
BDSM searches compared to U.S. average: 5 percent above
Registered swingers per 10,000 residents: 87.82
Sex toy spending increase from 2019 to 2020: 83.78 percent
Kink Index Score: 56.74
12
Alaska
BDSM searches compared to U.S. average: 3 percent above
Registered swingers per 10,000 residents: 93.86
Sex toy spending increase from 2019 to 2020: 85.49 percent
Kink Index Score: 57.74
11
Michigan
BDSM searches compared to U.S. average: 7 percent above
Registered swingers per 10,000 residents: 70.17
Sex toy spending increase from 2019 to 2020: 106.28 percent
Kink Index Score: 59.55
And for the place where cannabis is the most popular, This Is the Most Stoned State in America.
10
Virginia
BDSM searches compared to U.S. average: 17 percent above
Registered swingers per 10,000 residents: 60.68
Sex toy spending increase from 2019 to 2020: 84.50 percent
Kink Index Score: 60.37
9
Ohio
BDSM searches compared to U.S. average: 14 percent above
Registered swingers per 10,000 residents: 70.16
Sex toy spending increase from 2019 to 2020: 85.98 percent
Kink Index Score: 61.66
8
Washington
BDSM searches compared to U.S. average: 15 percent above
Registered swingers per 10,000 residents: 66.98
Sex toy spending increase from 2019 to 2020: 98.83 percent
Kink Index Score: 66.86
7
Montana
BDSM searches compared to U.S. average: 20 percent above
Registered swingers per 10,000 residents: 77.94
Sex toy spending increase from 2019 to 2020: 75.30 percent
Kink Index Score: 70.61
6
West Virginia
BDSM searches compared to U.S. average: 16 percent above
Registered swingers per 10,000 residents: 99.61
Sex toy spending increase from 2019 to 2020: 66.32 percent
Kink Index Score: 72.68
5
Wyoming
BDSM searches compared to U.S. average: 19 percent above
Registered swingers per 10,000 residents: 99.97
Sex toy spending increase from 2019 to 2020: 75.93 percent
Kink Index Score: 81.53
4
New Hampshire
BDSM searches compared to U.S. average: 29 percent above
Registered swingers per 10,000 residents: 74.78
Sex toy spending increase from 2019 to 2020: 98.44 percent
Kink Index Score: 92.40
3
Maine
BDSM searches compared to U.S. average: 28 percent above
Registered swingers per 10,000 residents: 89.44
Sex toy spending increase from 2019 to 2020: 96.49 percent
Kink Index Score: 98.15
2
Oregon
BDSM searches compared to U.S. average: 31 percent above
Registered swingers per 10,000 residents: 70.19
Sex toy spending increase from 2019 to 2020: 114.25 percent
Kink Index Score: 99.61
1
Vermont
BDSM searches compared to U.S. average: 31 percent above
Registered swingers per 10,000 residents: 70.61
Sex toy spending increase from 2019 to 2020: 114.62 percent
Kink Index Score: 100.00
And for the state that takes more than it gives, check out This Is the Most Selfish State in America.
